/ˈhäbˌnäb/
In a time where networking often feels rushed, transactional, and surface-level, a new event in Birmingham is taking a different approach—one rooted in real conversation, real connection, and real opportunity.
Hobnob: A Conversational Mixer for the Rest of Us isn’t designed for industry experts, influencers, or those who already “have it all figured out.” Instead, it’s built for the everyday business owner, creator, and professional who simply wants to learn, grow, and connect with others navigating the same journey.
Set for Thursday, April 30 from 5:30 PM to 8:30 PM at Bar Sebastian Rooftop, Hobnnob creates a space where conversations are intentional and focused on topics that matter in today’s business landscape.

Networking with Purpose
Hobnob isn’t your typical “walk around and exchange business cards” event.
This is a conversational mixer—where attendees are encouraged to engage in meaningful discussions centered around four key areas shaping modern business:
- Artificial Intelligence – Understanding how AI tools can support marketing, content creation, and day-to-day operations
- Podcasting – Using voice and storytelling to build brand presence and audience engagement
- Social Media – Learning how to better understand and leverage your platform for growth
- Collaboration – Building partnerships through events, sponsorships, and shared opportunities
The goal is simple:
- Help people move from confusion to clarity
- Turn conversations into collaborations
- And create real opportunities for growth
For the People Who Are Still Figuring It Out
What makes Hobnob different is who it’s for.
This event is designed for people who:
- Want to better understand AI, social media, and content creation
- Are looking for ways to market and grow their business more effectively
- Value learning through conversation, not just presentations
- Want to meet people they can actually build with
There’s no pressure to be an expert—just a willingness to show up, ask questions, share and engage.
Because sometimes the most valuable insight doesn’t come from a keynote—it comes from the person standing next to you.
All In A Conversation
The idea for Hobnob came together organically through a conversation between Urbanham.com founder Russ McClinton and Bar Sebastian manager Will Harvill, centered on rethinking what networking could look like. Instead of the traditional one-to-many or panel-style format, the vision was to create a many-to-many experience—where everyone in the room has a voice. “We want people to come out, network, and actually talk about their challenges and what they need. These are intentional conversations,” said McClinton. Harvill agreed, sharing his interest in revisiting a similar concept he once explored called Hobnob during his time as owner of the popular Bizarre The Coffee Bar in downtown Birmingham. The ideas were ultimately combined under the name Hobnob—a traditional term rooted in conversation among like-minded individuals —reimagined to reflect the modern challenges of today’s small business owners and creatives, particularly as they look to integrate new technology into their everyday workflows.
Adding a real-world element to the conversation, attendees will also be introduced to practical examples of how AI tools are being used in everyday business operations. Platforms like Tool Genie represent just one of many emerging options designed to support content creation, marketing, and workflow efficiency—particularly for creators and small business owners exploring tools like YouTube and digital media. Mr. Jarrod Sims of Syms Contractors will be on site to share how he incorporates AI into his construction business, as well as through his work with the Black Contractors Association – Alabama Chapter, offering insight into how these tools like Tool Genie can be applied across industries in a practical, results-driven way.
Rooftop Views, Cocktails, and Conversations
The experience takes place at Bar Sebastian Rooftop, one of Birmingham’s standout elevated venues, offering a relaxed yet vibrant atmosphere perfect for connection.
Guests can enjoy:
🍸 Signature cocktails and food available at the bar
🌆 Rooftop views of the city
The setting adds to the overall vibe—making it easy to unwind, have authentic conversations, and build relationships in a space that feels both professional and social.
To join us RSVP online at https://hobnob430.eventbrite.com